All forms of piracy are detrimental to the movie industry, the economies of countries in which films are produced, and ultimately to consumers. Every day, in Georgia 500 000 users stream movies illegally, thus participating in thievery and vast majority of them unaware of the repercussions. Video piracy can drive legitimate employers out of the market — movie theaters, movie-makers, legitimate websites and prevent new cinemas from opening up in smaller regions.

The less movies are watched illegally, the more money is invested in the movie industry not only at a global, but local and regional level. More movies are made, more movie-theaters open and Georgia becomes more trustworthy for big studios such as Universal, Disney, Paramount, etc, and more world premiers and movies dubbed in Georgian language. Existing movie-theatres won’t be forced to raise the prices to make up for the revenue loss due to pirated movies.